{"id":69398,"date":"2023-03-10T23:15:31","date_gmt":"2023-03-10T23:15:31","guid":{"rendered":"https:\/\/www.shqiperia.com\/blog\/?p=69398"},"modified":"2023-03-10T23:15:31","modified_gmt":"2023-03-10T23:15:31","slug":"tri-vejushat-qe-u-bene-mbretereshat-e-shampanjes","status":"publish","type":"post","link":"https:\/\/www.shqiperia.com\/blog\/tri-vejushat-qe-u-bene-mbretereshat-e-shampanjes\/","title":{"rendered":"Tri vejushat q\u00eb u b\u00ebn\u00eb \u201cMbret\u00ebreshat e shampanj\u00ebs\u201d"},"content":{"rendered":"

\"\"<\/p>\n

10 Mars 2023<\/p>\n

Grat\u00eb e kishin t\u00eb ndaluar t\u00eb zot\u00ebronin biznese n\u00eb Franc\u00ebn e shekullit t\u00eb 19-t\u00eb, por tri t\u00eb veja t\u00eb p\u00ebrjashtuara nga ky rregull, krijuan nj\u00eb nga perandorit\u00eb m\u00eb t\u00eb suksesshme t\u00eb pijeve n\u00eb bot\u00eb.<\/p>\n

N\u00eb periferi t\u00eb qytetit verilindor francez Reims, shtrihet nj\u00eb bot\u00eb e t\u00ebr\u00eb e n\u00ebndheshme me rreth 200 km bodrume dhe miliona shishe shampanje t\u00eb paetiketuara. Disa shishe q\u00ebndrojn\u00eb kok\u00ebposht\u00eb, disa jan\u00eb t\u00eb grumbulluara n\u00eb shpella t\u00eb vogla dhe ruhen nga porta prej hekuri. Pik\u00ebrisht k\u00ebtu ka nisur tregu i shampanj\u00ebs dhe historikisht n\u00eb k\u00ebto shpella sundonin tri t\u00eb vejat.<\/p>\n

Ndon\u00ebse Kodi i Napoleonit i kufizonte grat\u00eb t\u00eb tregonin aft\u00ebsit\u00eb e tyre n\u00eb sip\u00ebrmarrje t\u00eb ndryshme, Barbe-Nicole Clicquot-Ponsardin, Louise Pommery dhe Lily Bollinger punuan me vreshtat e tyre dhe ndryshuan p\u00ebrgjithmon\u00eb industrin\u00eb e shampanj\u00ebs.<\/p>\n

Barbe-Nicole Clicquot<\/strong><\/p>\n

N\u00eb vitin 1805, Barbe-Nicole Clicquot mbeti e ve n\u00eb mosh\u00ebn 27-vje\u00e7are dhe vendosi q\u00eb t\u2019i dedikohej biznesit. \u00c7udit\u00ebrisht p\u00ebr koh\u00ebn, vjehrri i saj q\u00eb merrej me prodhimin e ver\u00ebrave, vendosi ta ndihmonte duke i dh\u00ebn\u00eb nj\u00eb shum\u00eb t\u00eb konsiderueshme parash.<\/p>\n

Q\u00eb n\u00eb fillim, Barbe-Nicole p\u00ebrdori statusin e saj t\u00eb ve si nj\u00eb mjet marketing dhe kjo i dha rezultate pozitive. Sht\u00ebpia e saj e shampanj\u00ebs u quajt Veuve Clicquot-Ponsardin. Fjala franceze veuve p\u00ebrkthehet \u201cvejush\u00eb\u201d.<\/p>\n

Sukesesi p\u00ebrgjat\u00eb nj\u00eb periudhe 4-vjecare ishte i madh, mir\u00ebpo me nisjen e Luft\u00ebrave t\u00eb Napoleonit, situata u b\u00eb shum\u00eb e v\u00ebshtir\u00eb. Vendi po mbyllej dhe gjendja ekonomike p\u00ebr t\u00eb mbajtur biznesin nuk ishte aspak e leht\u00eb. P\u00ebrball\u00eb falimentimit, Barbe-Nicole iu drejtua nj\u00eb tregu t\u00eb ri: Rusis\u00eb.<\/p>\n

Pavar\u00ebsisht konkurrent\u00ebve vendas, vejusha ia doli t\u00eb kontrabandote me mij\u00ebra shishe p\u00ebrtej kufirit.\u00a0 Rreziqet ishin t\u00eb shumta, nga d\u00ebmtimi i mallit te konfiskimi, por p\u00ebr fat t\u00eb mir\u00eb shampanja arriti n\u00eb destinacion dhe n\u00eb pak koh\u00eb pushtoi tregun rus, duke u njohur thjesht si \u201cE veja\u201d.<\/p>\n

Louise Pommery<\/strong><\/p>\n

E veja e dyt\u00eb q\u00eb revolucionarizoi industrin\u00eb ishte Louise Pommery. E lindur n\u00eb Pommery ajo hyri n\u00eb sken\u00ebn e shampanj\u00ebs n\u00eb fund t\u00eb jet\u00ebs s\u00eb Clicquot. Kur ishte e re, n\u00ebna e saj e d\u00ebrgoi n\u00eb shkoll\u00eb n\u00eb Angli, nj\u00eb l\u00ebvizje e pazakont\u00eb p\u00ebr koh\u00ebn, por q\u00eb rezultoi m\u00eb von\u00eb t\u00eb ishte nj\u00eb avantazh i saj.<\/p>\n

Bashk\u00ebshorti i Louise merrej me prodhimin e ver\u00ebrave dhe shampanj\u00ebs, por pas vdekjes s\u00eb t\u00eb shoqit n\u00eb 1858, ajo u vu n\u00eb krye t\u00eb biznesit. N\u00ebse Clicquot vendosi t\u00eb pushtonte Rusin\u00eb, Pommery k\u00ebrkonte t\u00eb zot\u00ebronte tregun anglez.<\/p>\n

N\u00eb at\u00eb koh\u00eb, shampanja ishte jasht\u00ebzakonisht e \u00ebmb\u00ebl, disa shishe kishin deri n\u00eb 300 gram\u00eb sheqer n\u00eb krahasim me 12 gram q\u00eb kan\u00eb sot. Pommery b\u00ebri nj\u00eb ndryshim t\u00eb guximsh\u00ebm, duke prodhuar nj\u00eb shampanj\u00eb me m\u00eb pak sheqer dhe me nj\u00eb arom\u00eb delikate.<\/p>\n

Lily Bollinger<\/strong><\/p>\n

N\u00eb mesin e shekullit t\u00eb 20-t\u00eb, n\u00eb sken\u00eb del Lily Bollinger. Ajo mori p\u00ebrsip\u00ebr sht\u00ebpin\u00eb \u201cBollinger Champagne\u201d n\u00eb vitin 1941 kur Jacques Bollinger, burri i saj dhe pronari i mark\u00ebs, vdiq.<\/p>\n

N\u00eb at\u00eb koh\u00eb, t\u00eb drejtat e grave p\u00ebr pron\u00ebsin\u00eb e biznesit ishin ende t\u00eb kufizuara, por Lily ia doli t\u00eb vazhdonte menaxhimin e pasuris\u00eb s\u00eb t\u00eb shoqit.<\/p>\n

Bollinger arriti t\u00eb \u00e7onte shampanj\u00ebn e saj n\u00eb SHBA. P\u00ebr tre muaj, ajo udh\u00ebtoi n\u00eb t\u00eb gjith\u00eb vendin duke reklamuar produktin, e vetme. N\u00eb pak koh\u00eb, Bollinger fitoi nj\u00eb popullaritet t\u00eb till\u00eb saq\u00eb u em\u00ebrua \u201cZonja e par\u00eb e Franc\u00ebs\u201d nga gazeta amerikane e \u00c7ikagos n\u00eb vitin 1961.<\/p>\n

Pavar\u00ebsia dhe kreativiteti i tri t\u00eb vejave u hapi rrug\u00ebn grave t\u00eb tjera, si dhe ndryshoi p\u00ebrgjithmon\u00eb industrin\u00eb e nj\u00eb prej pijeve m\u00eb t\u00eb lakmuara n\u00eb bot\u00eb.<\/p>\n

Gazeta Dita<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"

10 Mars 2023 Grat\u00eb e kishin t\u00eb ndaluar t\u00eb zot\u00ebronin biznese n\u00eb Franc\u00ebn e shekullit t\u00eb 19-t\u00eb, por tri t\u00eb veja t\u00eb p\u00ebrjashtuara nga ky rregull, krijuan nj\u00eb nga perandorit\u00eb m\u00eb t\u00eb suksesshme t\u00eb pijeve n\u00eb bot\u00eb. N\u00eb periferi t\u00eb qytetit verilindor francez Reims, shtrihet nj\u00eb bot\u00eb e t\u00ebr\u00eb e n\u00ebndheshme me rreth 200 km […]<\/p>\n","protected":false},"author":9,"featured_media":69399,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[27,14,35,86],"tags":[],"class_list":["post-69398","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogu-i-udhetarit","category-press-releases","category-shoqerore","category-trashegimi-kulturore"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.shqiperia.com\/blog\/wp-content\/uploads\/2023\/03\/vejusha.png?fit=667%2C439&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5Z6wp-i3k","jetpack-related-posts":[{"id":100728,"url":"https:\/\/www.shqiperia.com\/blog\/shpella-ilire-ne-kroaci-nxjerr-masken-teatrore-rreth-2400-vjecare\/","url_meta":{"origin":69398,"position":0},"title":"Shpella ilire n\u00eb Kroaci nxjerr mask\u00ebn teatrore rreth 2400-vje\u00e7are","author":"Kurt Farka","date":"May 29, 2026","format":false,"excerpt":"29 Maji 2026 Lokaliteti i njohur arkeologjik i periudh\u00ebs ilire, i njohur si shpella \u201cLiqeni i zi\u201d af\u00ebr Dobrovnikut, ka nxjerr\u00eb nj\u00eb mask\u00eb prej terrakote e cila daton nga shekulli IV deri n\u00eb shekullin III para er\u00ebs son\u00eb. Sipas autoriteteve kroate, paraqet nj\u00eb mask\u00eb teatrale greke. N\u00eb pjes\u00ebn e sip\u00ebrme\u2026","rel":"","context":"In "Arte"","block_context":{"text":"Arte","link":"https:\/\/www.shqiperia.com\/blog\/category\/arte\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.shqiperia.com\/blog\/wp-content\/uploads\/2026\/05\/Maska-Ilire-zbulohet-ne-Kroaci.webp?fit=768%2C870&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.shqiperia.com\/blog\/wp-content\/uploads\/2026\/05\/Maska-Ilire-zbulohet-ne-Kroaci.webp?fit=768%2C870&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.shqiperia.com\/blog\/wp-content\/uploads\/2026\/05\/Maska-Ilire-zbulohet-ne-Kroaci.webp?fit=768%2C870&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.shqiperia.com\/blog\/wp-content\/uploads\/2026\/05\/Maska-Ilire-zbulohet-ne-Kroaci.webp?fit=768%2C870&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":102208,"url":"https:\/\/www.shqiperia.com\/blog\/arkeologet-zbulojne-nje-shpelle-te-perdorur-nga-njerezit-400-mije-vjet-me-pare\/","url_meta":{"origin":69398,"position":1},"title":"Arkeolog\u00ebt zbulojn\u00eb nj\u00eb shpell\u00eb t\u00eb p\u00ebrdorur nga njer\u00ebzit 400 mij\u00eb vjet m\u00eb par\u00eb","author":"Kurt Farka","date":"July 3, 2026","format":false,"excerpt":"3 Korrik 2026 Arkeolog\u00ebt kan\u00eb zbuluar nj\u00eb shpell\u00eb t\u00eb p\u00ebrdorur nga para-neandertal\u00ebt deri 400 mij\u00eb vjet m\u00eb par\u00eb, duke e b\u00ebr\u00eb at\u00eb nj\u00eb nga vendet e pakta t\u00eb njohura nga kjo periudh\u00eb ende pak e kuptuar, e disponueshme p\u00ebr studime shkencore. 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